Social Media Post Questionnaire

Hello! We’re here to make your social media posts effective and engaging. Please complete the following questionnaire as thoroughly as possible. Remember, the more details you provide, the better we can align the post with your objectives and appeal to your audience. Don’t worry about completing every single question – as long as you answer all the required fields, we can take care of the rest!

Name(Required)

First Last

Email(Required)

Company(Required)

Website URL(Required)

Target market(Required)

Please provide a detailed description of the demographic or audience you wish to target.

Social Media Platform for this Post(Required)

(Facebook, Instagram, Meta Threads, LinkedIn, Twitter, Pinterest, YouTube, TikTok, Snapchat, etc.)

Key Message of the Post

Please describe the primary message or information you want to convey in this post.

Call to Action (CTA)(Required)

Please specify any specific action you want your audience to take after viewing the social media post. This could be clicking a link, liking or sharing the post, leaving a comment, making a purchase, signing up for a newsletter, or any other engagement you aim to achieve.

Purpose of the Post(Required)

Promote a product/service

Announce an event

Share company news

Engage audience with a question/poll

Other

Promote a Product/Service Questions

Product/Service Name(Required)

Please specify the name of the product/service you want to promote.

Key Features/Benefits(Required)

What are the key features or benefits of this product/service that should be highlighted in the post?

Unique Selling Proposition

What makes this product/service unique or better than its competitors?

Do you have an image or video?(Required)

Yes

I don't want an image for this post

Give us as much detail as much possible if you'd like us to make an image or video for you.

Event Questions

Event Name(Required)

Please specify the name of the event.

Event Date and Time(Required)

When is the event taking place?

Event Location(Required)

Where is the event happening? If it's an online event, please provide the platform and link.

Event Details(Required)

What is the event about? Who are the speakers or performers? What can attendees expect?

Event Registration Link

Please provide the URL where attendees can register for the event. If one hasn't been created yet and you still need to create this event page on your website, please let me know.

Share Company News Questions

News topic(Required)

What is the news topic? Please provide detailed information if it's about a specific event, product, service, or company update.

News details

Please provide a brief summary of the news. What happened? Why is it important?

Additional News Information

Are there specific links, hashtags, or mentions you want to include in this post?

Question/Poll Questions

Question/Poll Topic(Required)

What is the topic of the question or poll?

Question/Poll Details

Please provide the specific question or a list of options for the poll.

Objective of Engagement

What do you hope to achieve through this engagement? (E.g., Collect feedback, Understand customer preferences, Increase follower interaction, etc.)

Other - Questions

Type of Post(Required)

Please specify the type of post this is if it didn't fall under the previous categories.

Details about the Post

Please provide specific details about the content of the post. What is it about, and why is it important?

Desired Audience Reaction

What kind of response or action are you hoping for from your audience with this post?

Any Specific Elements to Include

Are there specific hashtags, or mentions you want to include in this post?

What is the brand voice you want portrayed in your social media posts?(Required)

A brand voice embodies the unique personality a brand showcases in its communications, taking into account aspects like language, rhythm, and emotion. Depending on the nature of your brand, the voice could be professional, friendly, casual, or authoritative. This voice serves as a cohesive element across all of your company's communication channels, enhancing the brand's recognizability. The social media posts we typically craft adhere to the brand voice that best represents your brand's personality and values. Please specify if you'd like us to maintain a specific brand voice.

What is the tone of voice you want portrayed in your social media posts?(Required)

While brand voice is consistent, the tone varies depending on the situation. Tone adds specific flavor to your voice based on factors like audience, situation, and channel. For example, the tone of a social media post can be formal, humorous, enthusiastic, solemn, or informative, etc., depending on the message and audience. Although a brand's voice remains consistent, the tone can shift based on various factors like the audience, situation, and channel. In other words, the tone imparts a particular flavor to the voice, which can range from formal, humorous, and enthusiastic to solemn or informative, depending on the intended message and target audience. Our approach for crafting social media posts typically employs a style that is both relatable and engaging. Furthermore, we often infuse the content with a motivational tone to inspire the audience. If you'd like us to maintain a specific tone, please specify.

When do you want this social media post(s) to be completed?(Required)

What date is this social media post(s) going to go out?(Required)